THE 3RD EYE SEES WHAT MATTERS.

OUR STORY

We built this agency at a kitchen table to solve marketing problems directly—no hierarchy, no layers, no BS.

Founded and led by proudly Hispanic American women, we built it to be independent by design. For three decades, we have worked where clarity matters and compliance is not optional. We have seen enough to know what truly matters. THE 3RD EYE isn't about vision; it's perspective shaped by experience.

WE UNDERSTAND

The standard we hold ourselves to.

HEART

We care deeply about the work and the people it serves.

HONESTY

We believe trust is built on honesty and authenticity.

HUMOR

We take the work seriously. Ourselves? Not so much.

HUSTLE

We work hard for our clients. We stay nimble and we take ownership.

Independence allows us to stay nimble, senior-led, and focused on what matters most: our clients.

NIMBLE, INDEPENDENT AGENCY

GLOBAL HOLDING COMPANY

DIANA BROOKS

Founder and Chief Executive Officer

Diana co-founded THE 3RD EYE in her 20s with a conviction that still guides the agency today: marketing should create meaningful impact, not just visibility.

For more than three decades, she has advised healthcare and purpose-driven brands on how to grow responsibly, aligning strategy and messaging so marketing efforts are supported from the inside out.

Recognized as one of South Florida's leading women in business, Diana is known for bold thinking, disciplined leadership, and holding both clients and teams to a higher standard.

Outside of the office she lives for family, salt life, and her dogs Baxter and Phoebe.

ANAIS RODRIGUEZ

Chief Operating Officer

Anais is the engine behind the vision.

An intense operator with a constant eye on performance and profitability, she builds the systems that allow creativity to scale. Always three steps ahead, she aligns talent, workflow, and financial discipline to ensure growth is deliberate.

Her superpower is determination. She expects solutions, not problems, and her instinct for people is one of the agency's greatest advantages.

Anais is also deeply invested in community and culture, serving on a local arts board and mentoring emerging professionals. At home, she is a devoted wife, daughter, sister, and mom to two bright, fierce daughters who keep her on her toes.

ROB CANALES

Chief Strategy Officer

Rob is a philosopher disguised as a strategist.

A former intern who grew into the agency's strategic lead, he has spent a decade mastering the intersection of human behavior, culture, and commercial growth. His approach blends emotional depth with analytical rigor.

Rob challenges teams to ask better questions before chasing better ideas. He believes most marketing fails not because of creativity, but because of a lack of strategic clarity.

Known as the office eternal optimist, Rob draws inspiration from the constant evolution of pop culture. He is grounded by his greatest source of purpose: Husband to Becky and Dad to their young boys.

C-Level Executive Advisory & Strategic Leadership

Insights & Market Intelligence

Brand Strategy & Messaging

Growth Strategy & Digital Experience

Creative & Content

Media & Performance Marketing

Production & Activation

A subscription-based partnership designed for flexibility and performance, redefining how brands engage agency partners.

  • ONGOING ACCESS
  • SENIOR-LED STRUCTURE
  • STRATEGIC CONTINUITY

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